Beyond the Cookie: How Cloud Platforms are Building the...

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2025-09-11 06:12:46 -

Beyond the Cookie: How Cloud Platforms are Building the Privacy-Safe Future of Ad Targeting

A seismic shift is underway in the world of digital advertising. The foundational tracking mechanisms of the past are crumbling, forcing a wholesale reinvention of how brands connect with consumers online. At the heart of this revolution are cloud advertising platforms, which are leveraging their immense computational power and AI capabilities to pioneer a new era of privacy-conscious,...

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